The Spark
Because One Good Spark can Change the World
Welcome to The Spark—where big ideas for better events come to life. Whether you’re deep in the planning trenches or just dreaming up your next conference, we’ve got you covered. From hotel and destination insights to the latest in event tech, production tips, and attendee experience strategies, this is your go-to spot for inspiration, innovation, and a little insider know-how. Because one good spark can change the world—and your next event might be it.
The Virtual Event Experts are Right About Your Conference Pivot – Ignore the Experts
We are up to our heinies and hairdos with all kinds of experts telling us that conferences and events can and should pivot to virtual.
Hit the Road for Your Next Meeting in the Midwest’s Coolest Venue
One of the many great features of the Harley-Davidson Museum is the variety of spaces that range in size from something to accommodate a group of 10 to an outdoor party for a group of 10,000
The Best Travel Apps for Busy Association Professionals
Can you imagine what traveling was like before smartphones and mobile devices? Quite arguably one of the biggest industries affected by the internet and smart
Social Customer Service For Conferences
Customer service is a phrase that does not get a ton of play in the meetings and events industry. I would imagine it is because
Attendify Gives Event Organizers the Tools for Success
With Attendify, meeting planners are not at the mercy of a vendor and can set the timetable for a conference app’s development and can build the app at their own pace.
Conference and Event Sponsorship Guide
If money appeared out of thin air, then there wouldn’t be a need for sponsorship. Of course, building sponsorships is a reality and part of the business if you routinely host events.
5 Awesome Ways To Use Facebook Live At Your Association’s Next Conference
Facebook Live is an awesome tool that was launched in 2016 and has quickly become a valuable video resource for businesses and associations.
Tips for Safe Conference and Event Travel
Stephenie Rodriguez knows a thing or two about traveling safely. The CEO of Mighty Media Group Pty Ltd and founder and CEO of JOZU for WOMEN spends a considerable amount of time on the road amassing a wealth of travel experience traveling as a woman.
Why Use Facebook to Market Your Association Conference
If you’ve ever planned a conference for your company or association, you know how easy it is to get caught up in a million different